Thursday, 10 March 2011

Younghollywood.com goes exclusive with Joost

SANTA MONICA, Calif., March 10, 2011 -- Joost, a fully owned subsidiary of Adconion Media Group (www.adconion.com) and Young Hollywood, a premier website devoted to today’s hottest stars, jointly announced that Joost will exclusively represent Young Hollywood’s site, www.younghollywood.com effective immediately.

Situated at the Four Seasons Hotel Los Angeles at Beverly Hills, Young Hollywood’s studio is a first of its kind, attracting celebrities and industry tastemakers on a regular basis. With talent and behind-the-velvet-rope access, CEO and founder of Young Hollywood, RJ Williams, and his team create star-driven entertainment content for viewers to experience online. By integrating product messaging into their originally produced content, Young Hollywood also provides exclusive, innovative opportunities for advertisers and brand marketers as well. They command the coveted 18-34 years old audience that advertisers seek.

This new partnership allows Joost everything the site offers to brand-centric advertisers: a powerful combination of engaging and high impact in-stream pre-rolls and in-banner display media, homepage takeovers with page re-skins and all forms of interactive, rich media offerings.
“RJ is Young Hollywood. He and his company are the kind of premium partner Joost aims to collaborate with,” said Nick Higgins, President of Joost. “As a company with exclusive access to talent and a keen pulse on emerging trends, Young Hollywood attracts the most sought after, next generation of the hottest stars in pop culture which completely aligns with Joost’s objectives.

“Joost’s expertise in providing brand solutions is undisputed,” said Williams. “And like Young Hollywood, Joost is all about the cool and the now.”

For additional information about Young Hollywood please visit, http://younghollywood.com.